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- A digital transformation automation specialist… "Targeting the digital transformation market with high versatility."

- INNORULES public offering overview

INNORULES CO.,LTD (CEO Kil Kon Kim), a company specializing in digital transformation automation software, filed a securities report on the 17th and started an IPO scheduled for listing on the KOSDAQ.

The total number of IPO shares of INNORULES is 1,154,744, and the desired IPO price per share is between KRW 11,000 and KRW 12,500. This public offering will raise about 14.4 billion won (based on the top of the desired public offering price band). The public offering price will be determined by forecasting institutional investors' demand from September 22-23, and general subscriptions will be accepted on the 27th and 28th. It is scheduled to be listed in October, and the listing manager is NH Investment & Securities.

Kim Gil-gon, the CEO of INNORULES, said, "The corporate package software market is a field with high potential for continuous growth due to changes in social structure, and the demand for digital transformation solutions is also expected to increase. We will do our best to grow together with the market."

INNORULES CO.,LTD was established in 2007 and is engaged in digital transformation automation software development and services. The company provides solutions such as 'InnoRules', a digital decision manager, and 'InnoProduct', a digital product information manager, helping companies to strengthen their digital transformation capabilities.

INNORULES' digital transformation automation solutions, including its flagship product 'InnoRules (same as the company name),' have high versatility and can be applied to all industries that require digital transformation. INNORULES has secured a predominant market share in the local financial sector, such as insurance and credit cards. It is also expanding its business in other fields such as ▲manufacturing ▲public sector ▲distribution/service ▲education, and ▲ healthcare.

INNORULES is continuously growing in the digital transformation market that has expanded since the outbreak of COVID-19. On a consolidated basis, sales in 2021 are about KRW 16.4 billion, operating profit of KRW 3.1 billion, and net profit of KRW 2.8 billion. 

The company aims to grow into a leading global company by strengthening its digital transformation capabilities based on its technology and reference from various customers.