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Fostering efficiency in system maintenance

InnoRules V4.5, a domestic business rule engine (BRE) product of INNORULES (CEO Soon Min-young), has won the Customer Satisfaction Award in the BRE sector in the first half of 2007.

BRE is a solution that manages business rules and know-how independently of applications to facilitate system development and maintenance. Before InnoRules was introduced to the market, the domestic BRE market was dominated by a foreign product called Blaze Advisor.

InnoRules improves development efficiency and facilitates maintenance by applying the rule engine to complex business logic such as insurance product design, insurance premium calculation, loan review, allowance, and fee calculation. In particular, it excelled in the domestic market in the first half of the year by providing end-user computing (EUC) that can be easily used even by non-professional programmers by providing a user interface similar to that of Excel.

In the first half of this year, INNORULES participated in next-generation projects of financial giants such as Mirae Asset Life, Hyundai Marine & Fire Insurance, Shinhan Life Insurance, KIBO(Korea Technology Finance Corporation), SG Credit Information, and unit projects such as DB Insurance's credit system improvement, DB Life's Field Support System Improvement, Hyundai Marine & Fire Insurance's credit system improvement, Korea Housing Finance Corporation's reverse mortgage system improvement, SK Telecom's wireless network optimization, and DAEKYO's sales management system improvement.

INNORULES plans to secure half of the domestic market share by driving the momentum of the first half while at the same time solidifying its market leadership as a domestic product.